23rd January
latest news: Anna's sweet and sticky pork buns

A Week in Lifestyle

Health and Beauty
The Look
mojo
Modern Man
The Know
Getaway
Food & Drink
MSW

Latest Lifestyle Articles

Harrods

$PLURGE, don’t save, at the SALES!

Thursday, 19th January 2012

Faye Priestley has rounded up the last of the sales bargains for guys

Neanderthal man

What is a modern man?

Thursday, 12th January 2012

Introducing Modern Man's new columnist, who goes by the name of John Smith...

christmas presents

The Advent Calendar: Day 8

Thursday, 8th December 2011

Nathan Blades shares his tips for successful Christmas shopping

Gift

Guys + gifts=disaster?

Thursday, 1st December 2011

James Tompkinson shares his experience of the all important Christmas shopping.

More Lifestyle Articles

Businessman silhouette
Moustaches
Angry
couple cooking
Man bags
father's day
dating
dating
Eurovision

A night to remember?

Drinks
I loves to drink I does
Thursday, 19th June 2008
The Alpha Male talks about that advert discouraging binge drinking and how it doesn't really put him off.

Have you seen the recent advert with two versions of a night out? The first one sees a man drink reasonably, talk amicably to bouncers, dance with some coordination and then get a taxi home before waking up in bed. The night ends with the slogan ‘a night to remember?’

The second night has the same man down his drink, chant football songs, argue with bouncers, get a kebab, scuffle with two blokes and wake up on a door step. This scenario ends with the slogan ‘a night to forget?’ We are left with the statement that ‘the choice is yours.’

Now, after watching this advert numerous times, I have come to the conclusion that a better night for me, and a good many of my friends across the country let alone university, is that the ‘night to forget’ is much better.

A large reason that I go out is to gain amusing anecdotes I can tell people. I love nothing more than public nudity, brief scuffles and amusing journeys home; quite frankly a night without these is a disappointment unless it is made up for with even more outrageous happenings.

Many people attempt to stay more sober so that they can impress women with their charm and wit, but in this advert, the sober man goes home on his jack jones without a meaningful story coming out of the night. I bet his friend the next day asked him if he had a good night only to be met with the reply that it was ‘alright.’

Students don’t go out to have ‘alright’ nights do they? They go out to enjoy the fact that they are young, that they don’t have to go home to their parents, that they can have one night stands, that they can kick off with people in York and not get merked. You find me one student who hasn’t had a night like the ‘night to forget’, I can nearly guarantee that whilst it may not be his favourite night out, it’s certainly the one he talks about the most.

If I want a laugh with my mates, I will bring out the night I lost my shoes, phone and wallet, walked into a random Chinese mans house, got a lift home with the police and then woke up to my Mum calling my mates phone saying she’s been chasing around after a bin man who has all my belongings. I don’t regale them of how I went out and had a few, then came home. People do things to be remembered and in my view, ‘a night to forget’ is a night to remember.

The facts are that the drunker man wakes up without a scratch on his body in merely an odd place. He has caused no apparent damage to himself, his friends, randomers or the surroundings. This in no way puts me off the night out which he has had, I’ve never woken up on a doorstep, but I’d love to.

Check out The Yorker's Twitter account for all the latest news Go to The Yorker's Fan Page on Facebook
#1 Ben McCluskey
Thu, 19th Jun 2008 12:34pm

Two of my favourite stories are the night I played centurion and passed out in the bathroom for an hour and a half... and the night I decided to do a forward roll after drinking for 12 hours and ended up hitting a tree. Nights to forget are definitely much more fun

#2 George Taylor
Fri, 20th Jun 2008 1:13am
  • Fri, 20th Jun 2008 1:14am - Edited by the author

I agree heartily with everything this article says, but I would draw attention to one part - it is only in York, it is only in this environment that we can really let go in the way we do.

Nights out in the bigger cities will end up like the night to forget the advert portrays - I've had plenty of those in Leeds, being kicked onto the curb at 4 in the morning when home is a £30 taxi ride away isn't that pleasant.

ps - just noticed the photo comment, love it!

#3 Anonymous
Fri, 20th Jun 2008 3:19am

Of course there's always the night to forget every year when some poor sod is so drunk he or she thinks that going home via a swim in the river is a good idea.

Add Comment

You must log in to submit a comment.